Update: You can visit the “What Will You Celebrate?” Official page by clicking here.
This is a press release from the Walt Disney Company about a 2009 Disney Parks Celebration. This was found at a Canadian News Site (so it mentions Canadian Disney websites, ect.), but this news applies to all Disney Parks around the World.
TORONTO, Sept. 18 /CNW/ – Everyone who visits a Walt Disney World Resort
or Disneyland Resort theme park on their birthday in 2009 can get in free, as
Disney Parks embraces a newly identified family travel trend called
In this new national trend, Canadian families are hitting the road to
mark life’s special occasions – birthdays, anniversaries, graduations,
reunions and more – with a “celebration vacation”. In 2009, Walt Disney World
and Disneyland Resorts will lead this growing trend with new entertainment and
services that allow guests to turn their personal milestones into magical
And to kick it all off – a first-ever opportunity for guests to receive a
free ticket to one of the Walt Disney World or Disneyland theme parks on their
birthday in 2009.
“Birthdays are the one occasion that we all share every year,” said Jay
Rasulo, chairman of Walt Disney Parks and Resorts, at an announcement event
today. “We thought a free birthday ticket would be the icing on the cake as we
extend this new ‘celebration vacation’ trend to Disney Parks.”
Disney parks provide the perfect setting for this new style of vacation
that celebrates the special occasions in life, Rasulo added.
Whether a guest is celebrating a birthday, an anniversary, Sweet 16 or
any special occasion, Disney parks already are filled with favourite
characters, world-class attractions and entertainment, and legendary guest
service – exactly the “something for everyone” that trend-watchers say
families look for in a “celebration vacation”.
“The special moments in your life become truly magical when you celebrate
at a Disney park,” Rasulo said. “Sharing a milestone at Disney connects
families, friends and generations.”
Canadian Survey Reveals ‘Celebration Vacation’ Trend
A nationwide survey of 416 Canadian adults conducted by Ypartnership –
co-author of the influential National Travel Monitor – showed that 66 percent
of Canadian leisure travellers have taken a vacation with the primary purpose
of marking a special occasion in their lives – a “celebration vacation”, as
Ypartnership President and CEO Peter Yesawich termed it.
Respondents mentioned a broad range of events worth celebrating with a
special vacation – not just birthdays and anniversaries but a first vacation
with children, a job promotion or recovery from an illness.
Whenever something positive happens in their lives, people seek out ways
to make them more special, Yesawich said, and vacations are clearly perceived
as both an appropriate and desirable way to do so.
“Time does pass quickly and there is a growing trend to slow down our
frenetic lifestyles and stop to rejoice around the things that matter,” he
said. “Families on ‘celebration vacations’ are looking to truly commemorate
moments in their lives – in special places everyone can enjoy.”
Research showed that when they take that “celebration vacation”, families
are looking for destinations that provide activities for children and – better
yet – activities adults and children can enjoy together.
“Given these findings, it’s not surprising that Disney Parks topped the
list of destinations where families would most like to celebrate these special
occasions,” Yesawich said. (More …)